Wednesday, 19 December 2012

Start a Terry Nappy Business


 
   According to “Real Nappies for London”, Terry Nappies are better for Babies, save people money, are sustainable, reduce waste, look good and encourage earlier potty training. My plan is to offer a service where Nappies are delivered and collected daily from a defined area. Let’s take Clackmannanshire as an example. I would imagine that there are probably c. 1250 Nappy wearers in Clackmannanshire. Our aim would be to get just 1% using our service (13 kids). We will bring fresh Terry Nappies to the door every day. On delivery we will take away any dirties that the address has from previous days – always making sure that the customer has a balance of 3. The customer pays us a sum every week by direct debit. Sign-up would be 3 months at a time with automatic roll-on and a 2 month cancellation notice period. Plastic nappies are roughly 30p a pop so 3 per day would cost a Mum £6 per week. We’d therefore charge £5 a week to give the mum a saving. With 13 customers that gives us an income of £3380 per annum. Terry Nappies can be bought for £3 a piece on Ebay. With 13 customers we’d need a stock of c. 60 meaning an outlay of £180.

   There are a few reasons why we can make this profitable:

·         We will be route planning and combining drop offs with other business journeys on the list.

·         If we are delivering by van it will be fuelled by LPG. Even better, if your round is tight enough, you could deliver by bike.

·         We will be guerrilla marketing and will therefore have a £0 publicity spend.

·         We might be washing the nappies via Hotpoint Willie machines (powered by Solar) or we might even build our own pedal powered machine (see next post).

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